30: Multi Level Wellness
Creating a Community and Practical Secrets of the Multi Level Wellness Business
By Drs. Ralph & Lahni DeAmicis MH's ND's
While this is a chapter from the 10 Minute Herbalist, our book Multi Level Wellness provides many tools that are used successfully in this business model.
Whether we call it Network Marketing or Multi Level Marketing or Multi Level Wellness, this type of business does something very important. It creates communities. Traditionally, herbalists have played an important role safeguarding the health of their villages. As societies grew more fragmented it became harder for people to access their trusted knowledge about good health.
In most businesses, information is carefully guarded. Bosses don’t want their assistants to know too much, rightfully concerned with being surpassed by the people supporting them.
Networks, in comparison, are open access information and mentoring systems. In MLW, it’s not what you know that matters, but the quality of the information that you share with your group of distributors and members. The more useful information you share, the more successful you all are together.
This concept is so opposite to what most people are accustomed to that they may have a hard time visualizing it. Imagine a large family business operating in many locations, all using similar systems, sharing information freely and enjoying some independence. Their individual efforts affect their own success and they can design their businesses to suit their lifestyles.
The MLW business model is a hybrid. It includes aspects of Real Estate where an agent’s efforts benefit their broker/mentor, together with sales distribution, where salesmen receive a commission based upon the client’s purchases from the company. Then it incorporates the Multi-Level system where you receive commissions from the sales of the distributors you sponsor and train, and from the distributors that they train. These benefits can extend through many generations of sponsors, distributors and members, and the financial benefits accumulate.
The theory that Networks are based on goes something like this. If you sponsor three people and they all sponsor three people and they all sponsor three people, and so on, pretty soon you’ll have a massive group, and all you had to do was sponsor three people. However, as we know, in life, theory and reality often have only a passing relationship. The MLW business really works like this. Most people join so they can buy high quality products at discounted prices. In herbs and supplements, the highest quality is available almost exclusively from Network companies. Most people don’t distribute because they can’t imagine owning their own business.
However, the MLW business depends upon distribution and the Network community is created through sharing the knowledge of health and prosperity. Whatever your business’s mission, and generally, healers are committed to relieving human suffering, without business skills your ability to expand the benefits beyond a very small circle will be limited.
A Network business is an ‘Information-Age franchise’. You use proven, profitable systems, company developed tools and you enjoy the guidance of mentors, who are personally and financially invested in your success. The only thing that can block your path to good health and prosperity is yourself! If you can get out of your own way, you’ll be successful on many levels.
We believe in the equation of 10. If we tell 10 people about our company, 1 will join. For every 10 who join, 1 will do the business. For every 10 doing the business, 1 will be a Star. For every 10 Stars, 1 will be a Superstar. So members are 1 in 10. Business people are 1 in a 100. Stars are 1 in a 1000. Superstars are 1 in 10,000.
There are two ways to see that equation. First, “That’s a lot of people to contact to make any progress.” Second, “As long as I keep at it, the numbers are in my favor and I’ll be successful.” MLM is not a “get rich quick” scheme. It is a “get rich gradually” system. Most people have a “get rich never” system.
Consider, if you contact those 10,000 people, which is not hard with modern technology, you’ll have 1000 members, 100 serious distributors, 10 business Stars, 1 business Superstar and a very nice income with wonderful tax deductions. There are many ways to contact people depending upon your style: face to face, telephone, web and email, postcards, newsletters, teaching classes, consulting, advertising, magazine columns, radio shows, television shows, public speaking. Each one can provide valuable information to your community of group members and distributors.
This business’s strength is based upon human relationships, especially among your team. You don’t develop a great relationship in one session. It matures over time and that’s how your group grows. That first contact may open a door and allow you to find a common ground. With time and trust relationships develop greater dimensions. Good relationships allow you to cooperate for your mutual success.
A business is a system of systems. Being successful means developing those tools. Today, that includes communication and computer skills, and an understanding of the products. With herbs and supplements, that becomes a life-long study of a remarkable subject, the secret of good health. To grow your business to amazing proportions, learn the art of public speaking. Self-improvement and life-long learning are the keys to success in the Network business. The task of your Sponsor/Mentor is to open doors for you in that learning process.
If you’d like to own your own business and you have a strong interest in natural health, we suggest becoming part of Nature’s Sunshine Products through a Sponsor that’s a good fit for you. By becoming part of a Network Wellness team, you’ll learn how to create a community, and that will lead to your long-term success and satisfaction.
To become a part of our NSP group you can visit our corporate website www.MYNSP.com/deamicis
You can also contact us directly at Ralph@SpaceAndTime.com and we will guide you through the process.
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